Jinjiang celebrates Spring Festival with six themes and hundreds of activities In a recent press release, to mark the Year of the Dragon, Jinjiang introduced its new season’s plan to launch nearly 100 different activities covering concerts, operas, exhibitions, shopping carnivals, and games, during the upcoming Spring Festival. Concerts, featuring artists like Jacky Cheung, Cyndi Wang, A-Lin, and Siwei Ma, will be highlighted in line with different cultural fairs. Intangible cultural heritage, such as Minnan Opera, Puppet Show, and Nan Yin (the traditional melodies of Fujian which originated in the Tang Dynasty), will be staged during the Spring Festival. In addition, Jinjiang is going to kick off 8 different culture-spread events by introducing nearly 100 performances. A prosperous Spring Festival prepared with different folk custom activities can also be expected in Jinjiang, during this festive period. In towns and communities, such as Wudianshi, Wulin, and Anhai, some specially-held lantern fairs will be organized to entertain the public. Culture and art exhibitions, in the themes of Fu Culture and China’s Dragon Culture, will be distributed at 4 municipal-level public venues and 3 scenic spots with a 4A-level rating, as well as in some towns. The Spring Festival shopping carnival, studded with Jinjiang-born brands and Jinjiang goodies, is designed to raise and meet the public’s demand for consumption. Games including basketball, badminton, and racing, for both the profession and the masses, are set to celebrate the Spring Festival. Accommodation and dining, supported by 28 high-quality hotels and 5 local BNBs, as well as 30 restaurants, 2 malls, and 17 stores offering Jinjiang local specials, is rolled out to attract more tourists and improve overall services. It is worth mentioning that a series of measures have also been introduced to enhance the public experience in Jinjiang, covering sectors not only in entertainment, dining, and accommodation but also in traveling and shopping. From 1st day to 8th day in the first month of the lunar year, citizens and visitors are offered to tour the city by bus with zero fare. The owner of the city’s parking system will also deliver more than one thousand coupons per day to the users. Furthermore, millions of consumer vouchers will be released during the festive season.